User Demographics and Community Profile of SG Talk

SG Talk’s user demographics and community profile are characterised by a diverse group primarily consisting of:

• Singaporean citizens seeking alternative or uncensored discussions.
• Investors and traders interested in market sentiments and rumours.
• Older internet users who prefer traditional web forums over modern social media apps.
• Expats and foreigners curious about local politics and finance.
• Anonymous users exploring niche or controversial topics.

The platform appeals more to users who favour desktop browsing and traditional forum layouts, rather than a younger, mobile-first audience typical of platforms like TikTok or Reddit.

The community is known for its minimal moderation, which allows a wide range of expression but also leads to issues such as misinformation, toxic behaviour (including racism, xenophobia, and sexism), and spam. This lack of strict moderation has raised concerns about the platform’s community standards and long-term viability.

In contrast to SG Talk’s older and more desktop-oriented user base, general social media usage in the country shows a younger demographic dominance, with the largest social media users aged 18-24 and 25-34, who primarily use platforms like Instagram, TikTok, and Meta apps. This highlights SG Talk’s niche position as a forum for users less engaged with mainstream social media trends.

Overall, SG Talk serves a community that values freedom of expression and alternative viewpoints, often attracting users who feel underserved by mainstream social media platforms, but this comes with challenges related to content quality and moderation.